I do not run campaigns for reach or awareness. I run them for the numbers that reach your bank: profit per order, payback, and what is left after the ad spend, the fees and the returns. 10+ years across the UAE and MENA, in-house and agency side.
Every number on this page can be checked.
Each line carries the platform it came from and the period it covers. No client name ever sits beside a figure, because that is their data, not mine to trade.
Screenshots for any figure here, sent on request. Named client references available to serious enquiries.
I do not send a proposal full of theory. I open the account, find where the money is leaking, and tell you in plain words.
Hand me your ad account. I record a full walkthrough of every leak I find, then send a written action list within 48 hours. You get the recording, the list, and the reasoning behind both.
One brand, one month, hands on. Four calls, the full setup or rebuild across your channels, and you keep everything we build. The closest thing to hiring me without the retainer.
I started in marketing when it still meant billboards, flyers and a lot of guessing. More than a decade later I have run social, paid media and full e-commerce, in-house and agency side, with real depth in hospitality, e-commerce and FMCG.
I do the strategy and the hands-on work. That has meant multi-million dirham budgets, go-to-market plans written from nothing, stores grown on Shopify, Noon and Amazon, and campaigns that had to work in Arabic and English at the same time.
Dubai · UAE and MENA
Working files, not pretty PDFs. Every one carries a full English tab and a fully right-to-left Arabic tab, built by hand rather than run through a translator.
Seven boxes. Write it before spending anything. If a box stays empty, everyone can see it, and that is the point.
Your dashboard flatters you. These ten files do not. Every calculator, tracker and checklist behind the series, built in Excel and verified to zero formula errors.
Names only. Figures live on the receipt roll above, and the two never appear side by side.
One email with your account, your market and the number that is bothering you. If I am not the right person, I will say so and point you at someone who is.
