The 30-Day Growth Sprint

A month of me, without the retainer.

One brand, thirty days, my hands in the account. We rebuild what is broken, test what has never been tested, and document all of it so your team can carry it on. Then it ends, on purpose.

One brand at a timeFour weekly callsFull rebuildEverything documentedNo lock-in

I run one sprint at a time, so there is usually a wait.

Why it is shaped like this

A retainer pays someone to still be needed next month.

That is not a conspiracy, it is just what the contract rewards. When the fee arrives whether or not anything improves, the pressure to fix things properly quietly disappears. Knowledge stays with the agency. Documentation never quite gets written. And a year later you are no more capable of running your own account than you were at the start.

A sprint has the opposite shape. It is paid once, it has an end date, and the only way it looks good is if things are measurably better and your team can keep them that way. My goal is that you do not need me in month two.

If what you actually want is someone to run the account forever, I am the wrong person and I will tell you that on the first call.

What actually happens

Four weeks. One call each.

Week one is the only week that looks like an audit. After that it is building.

Diagnose and fix the foundations

Tracking, pixels, events and UTMs corrected first, because everything after depends on the data being right. Your real numbers rebuilt: breakeven, cost of a new customer, profit per order. We agree the one number the month is judged on.

Rebuild

Account structure, audiences and budget split rebuilt around what actually converts. Creative briefed and a real test set live, not four sizes of the same idea. The landing and checkout path fixed where it leaks.

Optimise in public

Money moves weekly, away from what is not working and toward what is. You see every decision and why it was made, so the reasoning transfers to your team rather than staying with me.

Hand over properly

Everything written down: what was changed, what to watch, what to do next. Your team walked through it live. A ninety day plan so the month does not quietly unwind after I leave.

Yours at the end

Everything. That is the point.

The account

Rebuilt, in your own ad accounts under your own billing. Nothing sits inside an agency wrapper you cannot get out of.

The documentation

What was changed and why, written for the person who has to run it after me rather than for a proposal.

Your numbers, live

The Honest Number files filled in with your figures, so the next decision has something honest to sit on.

The creative learning

What was tested, what won and what died, so the next round starts from evidence instead of taste.

A ninety day plan

What to do in the three months after the sprint, in order, with the numbers to watch at each step.

The recordings

Every call recorded and kept, so a new hire in six months can watch the reasoning rather than inherit a mystery.

The fit

This works when

  • You already sell something people buy
  • There is real spend to work with, not a test budget
  • Someone on your side can act on what we build
  • You want the capability, not just the result

Strongest fit: e-commerce, hospitality and consumer brands in the UAE and the wider Gulf, and brands outside the region trying to enter it.

When it does not work

A brand new product with no sales history has nothing to optimise yet. A weak offer will not be rescued by better targeting. And if nobody internally has time to be involved, the handover has nowhere to land and the month evaporates the week after it ends.

In any of those cases I will say so before taking the money, not after.

Enquire

One month. Then you carry it yourself.

Tell me your brand, your market, your monthly spend and the one number you want moved. I will tell you honestly whether a sprint is the right shape for it, and when the next slot is.

Asma Adel Farag
Performance Marketer · UAE & MENA
© Asma Adel Farag. All figures verified and available on request.